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Data-Cloud-Consultant Salesforce Certified Data Cloud Consultant (SU24) Questions and Answers

Questions 4

A consultant is connecting sales order data to Data Cloud and considers whether to use the Profile, Engagement, or Other categories to map the DLO. The consultant chooses to map the DLO called Order-Headers to the Sales Order DMO using the Engagement category.

What is the impact of this action on future mappings?

Options:

A.

A DLO with category Engagement can be mapped to any DMO using either Profile. Engagement, or Other categories.

B.

When mapping a Profile DLO to the Sales Order DMO, the category gets updated to Profile.

C.

Sales Order DMO gets assigned to both the Profile and Engagement categories when mapping a Profile DLO.

D.

Only Engagement category DLOs can be mapped to the Sales Order DMO. Sales Order gets assigned to the Engagement Category.

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Questions 5

A Data Cloud consultant recently added a new data source and mapped some of the data to a new custom data model object (DMO)

that they want to use for creating segments. However, they cannot view the newly created DMO when trying to create a new segment.

What is the cause of this issue?

Options:

A.

Data has not yes been ingested into the DMO.

B.

The new DMO is not of category Profile.

C.

The new DMO does not have a relationship to the individual DMO

D.

Segmentation is only supported for the Individual and Unified Individual DMOs.

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Questions 6

A company is seeking advice from a consultant on how to address the challenge of having multiple leads and contacts in Salesforce that share the same email address. The consultant wants to provide a detailed and comprehensive explanation on how Data Cloud can be leveraged to effectively solve this issue.

What should the consultant highlight to address this company's business challenge?

Options:

A.

Data Bundles

B.

Calculated Insights

C.

Identity Resolution

D.

Identity Resolution

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Questions 7

What should a user do to pause a segment activation with the intent of using that segment

again?

Options:

A.

Deactivate the segment.

B.

Delete the segment.

C.

Skip the activation.

D.

Stop the publish schedule.

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Questions 8

Cloud Kicks received a Request to be Forgotten by a customer.

In which two ways should a consultant use Data Cloud to honor this request?

Choose 2 answers

Options:

A.

Delete the data from the incoming data stream and perform a full refresh.

B.

Add the Individual ID to a headerless file and use the delete from file functionality.

C.

Use Data Explorer to locate and manually remove the Individual.

D.

Use the Consent API to suppress processing and delete the Individual and related records from

source data streams.

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Questions 9

Cumulus Financial uses Data Cloud to segment banking customers and activate them for

direct mail via a Cloud File Storage activation. The company also wants to analyze individuals who

have been in the segment within the last 2 years.

Which Data Cloud component allows for this?

Options:

A.

Segment exclusion

B.

Nested segments

C.

Segment membership data model object

D.

Calculated insights

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Questions 10

Cumulus Financial needs to create a composite key on an incoming data source that combines the fields Customer Region and Customer Identifier.

Which formula function should a consultant use to create a composite key when a primary key is not available in a data stream?

Options:

A.

CONCAT

B.

COMBIN

C.

COALE

D.

CAST

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Questions 11

A consultant is working in a customer's Data Cloud org and is asked to delete the existing

identity resolution ruleset.

Which two impacts should the consultant communicate as a result of this action?

Choose 2 answers

Options:

A.

All individual data will be removed.

B.

Unified customer data associated with this ruleset will be removed.

C.

Dependencies on data model objects will be removed.

D.

All source profile data will be removed

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Questions 12

During a privacy law discussion with a customer, the customer indicates they need to honor

requests for the right to be forgotten. The consultant determines that Consent API will solve this

business need.

Which two considerations should the consultant inform the customer about?

Choose 2 answers

Options:

A.

Data deletion requests are reprocessed at 30, 60, and 90 days.

B.

Data deletion requests are processed within 1 hour.

C.

Data deletion requests are submitted for Individual profiles.

D.

Data deletion requests submitted to Data Cloud are passed to all connected Salesforce clouds.

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Questions 13

Cumulus Financial wants its service agents to view a display of all cases associated with a Unified Individual on a contact record.

Which two features should a consultant consider for this use case?

Choose 2 answers

Options:

A.

Data Action

B.

Profile API

C.

Lightning Web Components

D.

Query APL

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Questions 14

What should an organization use to stream inventory levels from an inventory management

system into Data Cloud in a fast and scalable, near-real-time way?

Options:

A.

Cloud Storage Connector

B.

Commerce Cloud Connector

C.

Ingestion API

D.

Marketing Cloud Personalization Connector

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Questions 15

A customer needs to integrate in real time with Salesforce CRM.

Which feature accomplishes this requirement?

Options:

A.

Streaming transforms

B.

Data model triggers

C.

Sales and Service bundle

D.

Data actions and Lightning web components

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Questions 16

Which functionality does Data Cloud offer to improve customer support interactions when a customer is working with an agent?

Options:

A.

Predictive troubleshooting

B.

Enhanced reporting tools

C.

Real-time data integration

D.

Automated customer service replies

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Questions 17

What is the role of artificial intelligence (AI) in Data Cloud?

Options:

A.

Automating data validation

B.

Creating dynamic data-driven management dashboards

C.

Enhancing customer interactions through insights and predictions

D.

Generating email templates for use cases

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Questions 18

A customer is trying to activate data from Data Cloud to an Amazon S3 Cloud File Storage

Bucket.

Which authentication type should the consultant recommend to connect to the S3 bucket from Data

Cloud?

Options:

A.

Use an S3 Private Key Certificate.

B.

Use an S3 Encrypted Username and Password.

C.

Use a JWT Token generated on S3.

D.

Use an S3 Access Key and Secret Key.

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Questions 19

A consultant is helping a beauty company ingest its profile data into Data Cloud. The company’s source data includes several fields, such as eye color, skin type, and hair color, that are not fields in the standard Individual data model object (DMO).

What should the consultant recommend to map this data to be used for both segmentation and identity resolution?

Options:

A.

Create a custom DMO from scratch that has all fields that are needed.

B.

Create a custom DMO with only the additional fields and map it to the standard Individual DMO.

C.

Create custom fields on the standard Individual DMO.

D.

Duplicate the standard Individual DMO and add the additional fields.

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Questions 20

Cumulus Financial is currently using Data Cloud and ingesting transactional data from its

backend system via an S3 Connector in upsert mode. During the initial setup six months ago, the

company created a formula field in Data Cloud to create a custom classification. It now needs to

update this formula to account for more classifications.

What should the consultant keep in mind with regard to formula field updates when using the S3

Connector?

Options:

A.

Data Cloud will initiate a full refresh of data from $3 and will update the formula on all records.

B.

Data Cloud will only update the formula on a go-forward basis for new records.

C.

Data Cloud does not support formula field updates for data streams of type upsert.

D.

Data Cloud will update the formula for all records at the next incremental upsert refresh.

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Questions 21

A customer requests that their personal data be deleted.

Which action should the consultant take to accommodate this request in Data Cloud?

Options:

A.

Use a streaming API call to delete the customer's information.

B.

Use Profile Explorer to delete the customer data from Data Cloud.

C.

Use Consent API to request deletion of the customer's information.

D.

Use the Data Rights Subject Request tool to request deletion of the customer's information.

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Questions 22

A consultant is troubleshooting a segment error.

Which error message is solved by using calculated insights Instead of nested segments?

Options:

A.

Segment is too complex.

B.

Multiple population counts are in progress.

C.

Segment population count failed.

D.

Segment can't be published.

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Questions 23

How should a Data Cloud consultant successfully apply consent during segmentation?

Options:

A.

Include the Consent Status from the golden record during activation for any applicable channels of engagement.

B.

Include Party Identification for any applicable channels of engagement in the filter criteria for each segment.

C.

Include the Unified Profile during segmentation for any applicable channels of engagement.

D.

Include the Consent Status for any applicable channels of engagement in the filter criteria for each segment.

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Questions 24

What does it mean to build a trust-based, first-party data asset?

Options:

A.

To provide transparency and security for data gathered from individuals who provide consent

for its use and receive value in exchange

B.

To provide trusted, first-party data in the Data Cloud Marketplace that follows all compliance

regulations

C.

To ensure opt-in consents are collected for all email marketing as required by law

D.

To obtain competitive data from reliable sources through interviews, surveys, and polls

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Questions 25

Which tool allows users to visualize and analyze unified customer data in Data Cloud?

Options:

A.

Salesforce CLI

B.

Heroku

C.

Tableau

D.

Einstein Analytics

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Questions 26

Northern Trail Outfitters uses B2C Commerce and is exploring implementing Data Cloud to get a unified view of its customers and all their order transactions.

What should the consultant keep in mind with regard to historical data ingesting order data using the B2C Commerce Order Bundle?

Options:

A.

The B2C Commerce Order Bundle ingests 12 months of historical data.

B.

The B2C Commerce Order Bundle ingests 6 months of historical data.

C.

The B2C Commerce Order Bundle does not ingest any historical data and only ingests new orders from that point on.

D.

The B2C Commerce Order Bundle ingests 30 days of historical data.

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Questions 27

During discovery, which feature should a consultant highlight for a customer who has multiple data sources and needs to match and reconcile data about individuals into a single unified profile?

Options:

A.

Harmonization

B.

Data Cleansing

C.

Data Consolidation

D.

Identity Resolution

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Questions 28

How does identity resolution select attributes for unified individuals when there Is conflicting information in the data model?

Options:

A.

Creates additional contact points

B.

Leverages reconciliation rules

C.

Creates additional rulesets

D.

Leverages match rules

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Questions 29

What is Data Cloud's primary value to customers?

Options:

A.

To provide a unified view of a customer and their related data

B.

To connect all systems with a golden record

C.

To create a single source of truth for all anonymous data

D.

To create personalized campaigns by listening, understanding, and acting on customer behavior

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Questions 30

To import campaign members into a campaign in Salesforce CRM, a user wants to export

the segment to Amazon S3. The resulting file needs to include the Salesforce CRM Campaign ID in

the name.

What are two ways to achieve this outcome?

Choose 2 answers

Options:

A.

Include campaign identifier in the activation name.

B.

Hard code the campaign identifier as a new attribute in the campaign activation.

C.

Include campaign identifier in the filename specification.

D.

Include campaign identifier in the segment name.

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Questions 31

A consultant notices that the unified individual profile is not storing the latest email address.

Which action should the consultant take to troubleshoot this issue?

Options:

A.

Remove any old email addresses from Salesforce CRM.

B.

Check if the mapping of DLO objects is correct to Contact Point Email.

C.

Confirm that the reconciliation rules are correctly used.

D.

Verify and update the email address in the source systems if needed.

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Questions 32

What is the result of a segmentation criteria filtering on City | Is Equal To | 'San José'?

Options:

A.

Cities containing 'San José’, 'San Jose’, 'san jose’, or 'san jose’

B.

Cities only containing 'San Jose' or 'san jose’

C.

Cities only containing 'San Jose' or 'San Jose'

D.

Cities only containing 'San José’ or 'san josé'

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Questions 33

What are the two minimum requirements needed when using the Visual Insights Builder to create a calculated insight?

Choose 2 answers

Options:

A.

At least one measure

B.

At least one dimension

C.

At least two objects to Join

D.

A WHERE clause

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Questions 34

Northern Trail Outfitters uploads new customer data to an Amazon S3 Bucket on a daily

basis to be ingested in Data Cloud.

In what order should each process be run to ensure that freshly imported data is ready and available

to use for any segment?

Options:

A.

Calculated Insight > Refresh Data Stream > Identity Resolution

B.

Refresh Data Stream > Calculated Insight > Identity Resolution

C.

Identity Resolution > Refresh Data Stream > Calculated Insight

D.

Refresh Data Stream > Identity Resolution > Calculated Insight

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Questions 35

How can a consultant modify attribute names to match a naming convention in Cloud File

Storage targets?

Options:

A.

Use a formula field to update the field name in an activation.

B.

Update attribute names in the data stream configuration.

C.

Set preferred attribute names when configuring activation.

D.

Update field names in the data model object.

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Questions 36

A consultant wants to make sure address details from customer orders are selected as best to save to the unified profile.

What should the consultant do to achieve this?

Options:

A.

Select the address details on the Contact Point Address. Change the reconciliation rules for the specific address attributes to Source Priority and move the Individual DMO to the bottom.

B.

Use the default reconciliation rules for Contact Point Address.

C.

Select the address details on the Contact Point Address. Change the reconciliation rules for the specific address attributes to Source Priority and move the Oder DMO to the top.

D.

Change the default reconciliation rules for Individual to Source Priority.

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Questions 37

A consultant is setting up a data stream with transactional data,

Which field type should the consultant choose to ensure that leading

zeros in the purchase order number are preserved?

Options:

A.

Text

B.

Number

C.

Decimal

D.

Serial

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Questions 38

A consultant needs to package Data Cloud components from one

organization to another.

Which two Data Cloud components should the consultant include in a

data kit to achieve this goal?

Choose 2 answers

Options:

A.

Data model objects

B.

Segments

C.

Calculated insights

D.

Identity resolution rulesets

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Questions 39

Cumulus Financial wants to be able to track the daily transaction volume of each of its customers in real time and send out a notification as soon as it detects volume outside a customer's normal range.

What should a consultant do to accommodate this request?

Options:

A.

Use a calculated insight paired with a flow.

B.

Use streaming data transform with a flow.

C.

Use a streaming insight paired with a data action

D.

Use streaming data transform combined with a data action.

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Questions 40

Cloud Kicks wants to be able to build a segment of customers who have visited its website within the previous 7 days.

Which filter operator on the Engagement Date field fits this use case?

Options:

A.

Is Between

B.

Greater than Last Number of

C.

Next Number of Days

D.

Last Number of Days

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Exam Name: Salesforce Certified Data Cloud Consultant (SU24)
Last Update: Nov 4, 2024
Questions: 101
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