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Salesforce-Media-Cloud Salesforce Media Cloud Accredited Professional (AP) Exam Questions and Answers

Questions 4

Which three permission sets should a Consultant add for a newly hired Media Planner user?

Choose 3 answers

Options:

A.

OmniStudioUser

B.

MediaCloudPlus Runtime

C.

Rule Engine Runtime

D.

MediaCloud Runtime

E.

Media Cloud Base User

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Questions 5

A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business. During the creation of a media plan, a Consultant wants to see analytical insights using the View Insights button on the Add and Configure Placements screen.

Which system should the Consultant use to achieve this?

Options:

A.

Custom Ad Server

B.

Google Ad Manager

C.

Tableau

D.

Marketing Cloud Intelligence

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Questions 6

Which three types of permission sets are required for a persona to be present in an environment?

Choose 3 answers

Options:

A.

OmniStudioUser

B.

Rule Engine Runtime

C.

OmniStudioAdmin

D.

Media Cloud Base User

E.

DocGenInd CME Designer User

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Questions 7

A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the Salesforce account page for advertisers and agencies. The dashboard will need to be customized to reflect nuances of the publisher's business.

What should a Consultant configure or implement to solve for this use case?

Options:

A.

Integrate digital delivery sources to Big Query or Snowflake, connect Tableau to the data warehouse, and then set up an embedded Tableau dashboard on the account page.

B.

Configure the Ad Delivery Connector for CRM Analytics and set up an embedded CRM dashboard.

C.

Clone one of the flex cards included in ASM and customize the parameters to display a Marketing Cloud Intelligence dashboard.

D.

Use integration procedures to build a custom connection to the ad server to bring delivery data into the Ad Delivery object and set up a report chart on the account page.

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Questions 8

A System Administrator of an advertising publishing company that uses Advertising Sales Management (ASM) is going through the migration from source org to target org.

During the migration, the System Administrator runs into an error related to permissions and licenses on the target org.

Which two reasons could have caused the error?

Choose 2 answers

Options:

A.

The target org does not have the required platform license definitions and add-on licenses.

B.

The source org does not have the required platform license definitions and add-on licenses.

C.

The System Administrator user profile on the target org does not have the required permission set licenses or add-on licenses.

D.

The target org does not have the necessary integration procedures and Data Raptors.

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Questions 9

A company is planning to do an audit and needs a report to determine all the price list changes that have been configured in all streaming packages configured in Media Cloud.

Which set of objects should a Consultant access to generate such report?

Options:

A.

Product, Pricing Variable, Pricing Variable Binding

B.

Product, Pricing Plan, Pricing Plan Step, Price List

C.

Product, Price Book, Price Book Entry, Price List

D.

Product, Price List Entry, Pricing Element

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Questions 10

A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.

What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?

Options:

A.

Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.

B.

Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.

C.

Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.

D.

Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.

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Questions 11

Which permission set license should a Consultant consider using when planning to allow for internal users to leverage Sales Management features such as "360° view of the Customer and Sales cycle", "Visualizations of key relationships including Agencies and Contacts," and "Digital contract lifecycle management?"

Options:

A.

Advertising Sales Management PSL

B.

OmniStudio Admin

C.

Subscriber Lifecycle Management PSL

D.

Communications Cloud Digital Experience user PSL

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Questions 12

Which set of components are delivered as part of the managed package?

Options:

A.

FlexiPages, Custom Labels, Vlocity Integration Settings, Custom Layouts

B.

OmniScript Definitions, CPQ APIs, Apex Classes, Lightning Web Components

C.

OmniScript Definitions, CPQ APIs, FlexiPages, Custom Labels

D.

FlexiPages, Custom Labels, Data Model, Media Service

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Questions 13

Which two objects in the Media Cloud data model hold specific Ad Sales information within the Advertising Sales Management (ASM) application?

Choose 2 answers

Options:

A.

Quote

B.

Media Plan Placement

C.

Ad Creative Size Type

D.

Contract Line Item

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Questions 14

During a Google Ad Manager (GAM) order orchestration, which two steps does a Media Planner need to complete manually in the GAM Server?

Choose 2 answers

Options:

A.

Check if creatives are loaded in GAM.

B.

Create order in GAM.

C.

Associate the creatives to a line item in GAM.

D.

Check availability of inventory in GAM.

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Questions 15

A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June.

Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?

Choose 2 answers

Options:

A.

Tableau

B.

Ad Manager

C.

Marketing Cloud Intelligence

D.

CRM Analytics

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Questions 16

A customer needs to implement an automated Continuous Integration and Continuous Development (CI/CD) workflow where developers will work on their own Developer orgs to configure different OmniScripts. The developers then need to migrate the changes they have done to a sandbox that will be used for testing before promoting changes to Production.

Which tool should developers use to automate the migration of OmniStudio DataPacks and Salesforce metadata within the Media Cloud orgs?

Options:

A.

IDX Build Tool

B.

IDX Workbench

C.

Backup and Restore Automation

D.

Data Loader

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Questions 17

Which out-of-the-box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?

Options:

A.

QuoteGroup

B.

QuotePricingAdjustment

C.

QuoteMember

D.

QuoteProductRollup

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Questions 18

A Media Cloud customer needs to integrate Google Ad Manager (GAM) with an existing middleware system using an integration procedure.

What is the most secure way for a Consultant to implement the authentication and credentialing requirements for the integration, while also minimizing customization?

Options:

A.

Modification on integration procedure is not needed since this is through middleware and the existing named credential is not utilized.

B.

Implement a custom OAuth to authenticate with middleware, storing credentials in the integration procedure.

C.

Create a new authentication provider with custom metadata and use it within a named credential.

D.

Create a remote action in the integration procedure that calls a custom Apex Class.

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Exam Name: Salesforce Media Cloud Accredited Professional (AP) Exam
Last Update: Jul 10, 2025
Questions: 60
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